:root{--bg:#FFFFFF;--surface:#FFFFFF;--sunk:#F3F3F3;--line:#E0E0E0;--ink:#0A0A0A;--muted:#6B6B6B;--brand:#0A0A0A;--brand-dark:color-mix(in srgb,var(--brand) 55%,#fff);--accent:var(--brand);--accent-soft:color-mix(in srgb,var(--accent) 9%,var(--surface));--c-ease:#8A8A8A;--c-gut:#D2D2D2;--good:#1E8A4C;--good-soft:#DDF1E4;--warn:#B7791F;--warn-soft:#FBEBCF;--bad:#C2412D;--bad-soft:#F8DDD7;--f-display:"Archivo","Helvetica Neue",Arial,sans-serif;--f-body:"Archivo","Helvetica Neue",Arial,sans-serif;--f-mono:"JetBrains Mono",ui-monospace,Menlo,monospace}@media (prefers-color-scheme:dark){:root:not([data-theme=light]){--bg:#0A0A0A;--surface:#0A0A0A;--sunk:#181818;--line:#2A2A2A;--ink:#F2F2F2;--muted:#8F8F8F;--accent:var(--brand-dark);--accent-soft:color-mix(in srgb,var(--accent) 14%,var(--surface));--c-ease:#8A8A8A;--c-gut:#3A3A3A;--good:#4CC27E;--good-soft:#163222;--warn:#E3A84A;--warn-soft:#382A12;--bad:#EE7A64;--bad-soft:#3A1C16;color-scheme:dark}}:root[data-theme=dark]{--bg:#0A0A0A;--surface:#0A0A0A;--sunk:#181818;--line:#2A2A2A;--ink:#F2F2F2;--muted:#8F8F8F;--accent:var(--brand-dark);--accent-soft:color-mix(in srgb,var(--accent) 14%,var(--surface));--c-ease:#8A8A8A;--c-gut:#3A3A3A;--good:#4CC27E;--good-soft:#163222;--warn:#E3A84A;--warn-soft:#382A12;--bad:#EE7A64;--bad-soft:#3A1C16;color-scheme:dark}*{box-sizing:border-box}body{background:var(--bg);color:var(--ink);font-family:var(--f-body);font-size:14px;line-height:1.45}button,input,select,textarea{font:inherit;color:inherit}.app{display:grid;grid-template-columns:220px 1fr;min-height:100vh}nav.rail{background:var(--surface);border-right:1px solid var(--line);padding:20px 12px;position:-webkit-sticky;position:sticky;top:env(safe-area-inset-top,0);height:100vh;display:flex;flex-direction:column;gap:4px}.brand{padding:0 10px 18px;display:flex;align-items:center;gap:10px}.brand .mark{width:38px;height:38px;flex:none;border-radius:9px;background:var(--brand);color:#fff;display:grid;place-items:center;font-family:var(--f-display);font-weight:700;font-size:15px;letter-spacing:.02em;overflow:hidden}.brand .mark img{width:100%;height:100%;object-fit:contain;background:var(--surface)}.brand .client{font-family:var(--f-display);font-weight:700;font-size:19px;letter-spacing:-.01em;line-height:1.15}.rail .foot b{display:block;color:var(--ink);font-weight:600}.brand .sub{font-size:11px;color:var(--muted);text-transform:uppercase;letter-spacing:.08em}.navbtn{display:flex;align-items:center;gap:10px;border:0;background:none;text-align:left;padding:9px 10px;border-radius:7px;cursor:pointer;color:var(--muted);font-weight:500}.navbtn:hover{background:var(--sunk);color:var(--ink)}.navbtn[aria-current=true]{background:var(--accent-soft);color:var(--accent)}.navbtn .k{font-family:var(--f-mono);font-size:11px;width:16px;opacity:.7}.rail .foot{margin-top:auto;padding:10px;font-size:12px;color:var(--muted)}main{min-width:0;padding-block:22px 60px;padding-left:max(28px,env(safe-area-inset-left,0px));padding-right:max(28px,env(safe-area-inset-right,0px))}.top{display:flex;flex-wrap:wrap;align-items:flex-end;justify-content:space-between;gap:12px;margin-bottom:20px}h1{font-weight:700;font-size:28px;letter-spacing:-.02em;margin:0;text-wrap:balance}h1,h2{font-family:var(--f-display)}h2{font-weight:600;font-size:17px;margin:0 0 12px;letter-spacing:-.01em}.lede{color:var(--muted);margin:4px 0 0;max-width:62ch}.chips{display:flex;gap:8px;flex-wrap:wrap}.chip{display:inline-flex;align-items:center;gap:6px;font-size:12px;padding:4px 10px;border-radius:999px;background:var(--sunk);color:var(--muted);white-space:nowrap}.chip.sample{background:var(--warn-soft);color:var(--warn)}.dot{width:7px;height:7px;border-radius:50%;background:var(--good)}.panel{background:var(--surface);border:1px solid var(--line);border-radius:10px;padding:18px}.grid{display:grid;grid-gap:16px;gap:16px}.g4{grid-template-columns:repeat(4,minmax(0,1fr))}.g2{grid-template-columns:repeat(2,minmax(0,1fr))}.g32{grid-template-columns:minmax(0,3fr) minmax(0,2fr)}.tile .lab{font-size:12px;color:var(--muted);text-transform:uppercase;letter-spacing:.06em}.tile .val{font-family:var(--f-display);font-size:28px;font-weight:600;font-feature-settings:"tnum";font-variant-numeric:tabular-nums;margin-top:4px}.tile .row{display:flex;align-items:flex-end;justify-content:space-between;gap:8px}.delta{font-size:12px;font-family:var(--f-mono)}.up{color:var(--good)}.down{color:var(--bad)}.src{font-family:var(--f-mono);font-size:10.5px;padding:2px 6px;border-radius:4px;background:var(--sunk);color:var(--muted);white-space:nowrap}.src.GHL{background:var(--accent-soft);color:var(--accent)}.src.Manual{background:var(--warn-soft);color:var(--warn)}.src.Instagram,.src.YouTube{background:var(--accent-soft);color:var(--accent)}.src.Setup{background:transparent;color:var(--bad);border:1px dashed var(--bad)}.src.GA4{background:var(--sunk);color:var(--muted)}.src.Social{background:transparent;border:1px dashed var(--line)}.light.n,.na,.src.Social{color:var(--muted)}.light.n{background:var(--sunk)}.tbl-wrap{overflow-x:auto;border:1px solid var(--line);border-radius:10px;background:var(--surface)}table{border-collapse:collapse;width:100%;font-feature-settings:"tnum";font-variant-numeric:tabular-nums}td,th{padding:8px 10px;border-bottom:1px solid var(--line);text-align:right;white-space:nowrap}th{font-size:11px;text-transform:uppercase;letter-spacing:.06em;color:var(--muted);font-weight:500;background:var(--surface);position:-webkit-sticky;position:sticky;top:0}th .wk{text-transform:none;letter-spacing:0;font-family:var(--f-mono)}td.l,th.l,tr.grp td{text-align:left}tr.grp td{background:var(--sunk);font-weight:600;font-size:12px;letter-spacing:.04em;text-transform:uppercase;color:var(--muted)}tbody tr:last-child td{border-bottom:0}td.cur,th.cur{background:var(--accent-soft)}td.old,th.old{opacity:.75}.light{display:inline-block;min-width:68px;padding:3px 8px;border-radius:5px;font-weight:500}.light.g{background:var(--good-soft);color:var(--good)}.light.a{background:var(--warn-soft);color:var(--warn)}.light.r{background:var(--bad-soft);color:var(--bad)}.pill{display:inline-block;font-size:11.5px;font-weight:600;padding:2px 9px;border-radius:999px}.pill.g{background:var(--good-soft);color:var(--good)}.pill.a{background:var(--warn-soft);color:var(--warn)}.pill.r{background:var(--bad-soft);color:var(--bad)}.pill.n{background:var(--sunk)}.legend,.pill.n{color:var(--muted)}.legend{display:flex;gap:14px;flex-wrap:wrap;font-size:12px}.legend span{display:inline-flex;align-items:center;gap:6px}.sw{width:10px;height:10px;border-radius:2px}.toolbar{display:flex;justify-content:space-between;align-items:center;gap:10px;flex-wrap:wrap;margin-bottom:10px}.bars{align-items:flex-end;gap:8px;height:200px;padding-top:20px;border-bottom:1px solid var(--line)}.bar,.bars{display:flex}.bar{flex:1 1;min-width:0;flex-direction:column-reverse;position:relative}.bar .seg{width:100%}.bar .tot{position:absolute;top:-18px;left:50%;transform:translateX(-50%);font-size:10.5px;font-family:var(--f-mono);color:var(--muted);white-space:nowrap}.xlab{display:flex;gap:8px;margin-top:6px}.xlab span{flex:1 1;min-width:0;text-align:center;font-size:10.5px;color:var(--muted);font-family:var(--f-mono)}.prog{height:6px;background:var(--sunk);border-radius:3px;overflow:hidden}.prog i{display:block;height:100%;background:var(--accent)}.proj{display:grid;grid-gap:10px;gap:10px}.proj .head{display:flex;justify-content:space-between;align-items:flex-start;gap:10px}.proj h3{font-size:15px;margin:0;font-weight:600}.meta{font-size:12px;color:var(--muted)}.task{display:flex;align-items:center;gap:8px;font-size:13px;padding:5px 0;border-top:1px dashed var(--line)}.task input{accent-color:var(--accent)}.task.done span.t{text-decoration:line-through;color:var(--muted)}.task .src{margin-left:auto}.btn{border:1px solid var(--line);background:var(--surface);padding:7px 12px;border-radius:7px;cursor:pointer;font-weight:500}.btn:hover{color:var(--accent)}.btn.primary,.btn:hover{border-color:var(--accent)}.btn.primary{background:var(--accent);color:var(--surface)}.btn.primary:hover{opacity:.9;color:var(--surface)}.btn.sm{padding:4px 10px;font-size:12px}:focus-visible{outline:2px solid var(--accent);outline-offset:2px}select.sc{border:1px solid var(--line);background:var(--surface);border-radius:5px;padding:2px 4px;font-family:var(--f-mono);font-size:12px}.form{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));grid-gap:10px;gap:10px}.dfield,.form label{display:grid;grid-gap:4px;gap:4px;font-size:12px;color:var(--muted)}.dfield input,.dfield select,.dfield textarea,.form input,.form select,.form textarea{border:1px solid var(--line);background:var(--bg);border-radius:6px;padding:7px 9px;color:var(--ink);min-width:0;font-size:13.5px}.dfield textarea,.form textarea{min-height:64px;resize:vertical}.form .full{grid-column:1/-1}.cell-in{border:0;background:transparent;width:100%;min-width:160px;padding:2px 0;color:var(--ink)}.cell-in:focus{outline:1px solid var(--accent);background:var(--bg)}.q{writing-mode:vertical-rl;transform:rotate(180deg);font-family:var(--f-display);font-weight:700;text-align:center!important;color:var(--muted);background:var(--sunk)}.compass{background:var(--ink);border-radius:10px;padding:18px}.compass,.compass h2{color:var(--bg)}.compass ul{margin:8px 0 0;padding-left:18px;display:grid;grid-gap:4px;gap:4px;font-size:13px}.compass .kpi{display:flex;justify-content:space-between;border-bottom:1px solid color-mix(in srgb,var(--bg) 20%,transparent);padding:6px 0;font-feature-settings:"tnum";font-variant-numeric:tabular-nums}textarea.note{width:100%;min-height:90px;border:1px solid var(--line);border-radius:8px;background:var(--bg);padding:10px;resize:vertical}.stack{display:grid;grid-gap:16px;gap:16px}.sum-light{display:flex;gap:10px;margin-bottom:12px}.sum-light div{flex:1 1;border-radius:8px;padding:10px;text-align:center}.sum-light b{display:block;font-family:var(--f-display);font-size:24px}.attn{display:grid;grid-gap:6px;gap:6px}.attn div{display:flex;justify-content:space-between;gap:8px;font-size:13px}.toast{position:fixed;bottom:calc(20px + env(safe-area-inset-bottom,0px));right:max(20px,env(safe-area-inset-right,0px));background:var(--ink);color:var(--bg);padding:10px 14px;border-radius:8px;font-size:13px}.spark{display:block}.note-s{font-size:12px;color:var(--muted);margin-top:10px}.ph{display:flex;justify-content:space-between;align-items:baseline;gap:10px;flex-wrap:wrap;margin-bottom:12px}.ph h2{margin:0}.qadd{display:flex;gap:8px;margin-bottom:6px}.qadd input{flex:1 1;min-width:0;border:1px solid var(--line);background:var(--bg);border-radius:6px;padding:7px 9px}.qlist{list-style:none;margin:0;padding:0;display:grid}.qlist li{display:flex;gap:10px;align-items:flex-start;padding:9px 0;border-top:1px dashed var(--line)}.qlist li:first-child{border-top:0}.qlist input[type=checkbox]{margin-top:3px;accent-color:var(--accent)}.qlist .qt{flex:1 1;min-width:0;font-size:13.5px}.qlist .qt .meta{display:block;margin-top:1px}.qlist.done .qt span:first-child{text-decoration:line-through;color:var(--muted)}.x{border:0;background:none;color:var(--muted);cursor:pointer;font-size:16px;line-height:1;padding:2px 6px;border-radius:4px}.x:hover{background:var(--sunk);color:var(--ink)}details.covered{margin-top:8px}details.covered summary{cursor:pointer;font-size:12px;color:var(--muted);padding:4px 0}.empty{font-size:13px;color:var(--muted);padding:8px 0}.chg{font-family:var(--f-mono);font-size:12px;padding:2px 7px;border-radius:4px;display:inline-block;min-width:62px;text-align:center}.chg.good{background:var(--good-soft);color:var(--good)}.chg.bad{background:var(--bad-soft);color:var(--bad)}.chg.flat{background:var(--sunk);color:var(--muted)}.gs{grid-template-columns:minmax(0,5fr) minmax(0,7fr);grid-gap:16px;gap:16px;align-items:start}.gs,.ilist{display:grid}.ilist{grid-gap:6px;gap:6px}.iitem{display:grid;grid-template-columns:24px minmax(0,1fr) auto;grid-template-areas:"rk nm sc" "rk sub sc" "rk bar bar";grid-gap:2px 10px;gap:2px 10px;align-items:center;text-align:left;border:1px solid var(--line);background:var(--surface);border-radius:8px;padding:10px 12px;cursor:pointer;width:100%}.iitem:hover,.iitem[aria-current=true]{border-color:var(--accent)}.iitem[aria-current=true]{background:var(--accent-soft)}.iitem .rk{grid-area:rk;font-family:var(--f-mono);color:var(--muted);align-self:start;padding-top:1px}.iitem .nm{grid-area:nm;font-weight:600;min-width:0;overflow-wrap:anywhere}.iitem .sc{grid-area:sc;font-family:var(--f-display);font-weight:700;font-size:21px;font-feature-settings:"tnum";font-variant-numeric:tabular-nums}.iitem .sub{grid-area:sub;font-size:12px;color:var(--muted);min-width:0}.sbar{grid-area:bar;display:flex;height:6px;border-radius:3px;overflow:hidden;background:var(--sunk);margin-top:6px}.sbar i{display:block;height:100%}.seg-row{display:grid;grid-template-columns:160px minmax(0,1fr);grid-gap:6px 14px;gap:6px 14px;align-items:center;padding:9px 0;border-top:1px dashed var(--line)}.seg-row .lab{font-size:13px;font-weight:500}.seg-row .lab small{display:block;color:var(--muted);font-weight:400;font-size:11.5px}.segs{display:flex;flex-wrap:wrap;gap:4px}.segs button{border:1px solid var(--line);background:var(--surface);border-radius:6px;padding:4px 9px;cursor:pointer;font-size:12.5px;display:inline-flex;gap:6px;align-items:baseline}.segs button:hover{border-color:var(--accent)}.segs button small{font-family:var(--f-mono);color:var(--muted);font-size:11px}.segs button[aria-pressed=true]{background:var(--accent);border-color:var(--accent);color:var(--surface)}.segs button[aria-pressed=true] small{color:var(--surface);opacity:.85}.title-in{font-family:var(--f-display);font-size:22px;font-weight:700;border:0;background:transparent;width:100%;padding:2px 0;border-bottom:1px solid transparent;color:var(--ink)}.title-in:focus{outline:none;border-bottom-color:var(--accent)}.bigscore{text-align:right;flex:none}.bigscore b{font-family:var(--f-display);font-size:36px;line-height:1;font-feature-settings:"tnum";font-variant-numeric:tabular-nums}.g4s{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));grid-gap:10px;gap:10px}@media (max-width:1100px){.gs{grid-template-columns:1fr}}@media (max-width:900px){.app{grid-template-columns:1fr}nav.rail{position:-webkit-sticky;position:sticky;top:env(safe-area-inset-top,0);z-index:5;height:auto;flex-direction:row;overflow-x:auto;padding:8px max(12px,env(safe-area-inset-right,0px)) 8px max(12px,env(safe-area-inset-left,0px));border-right:0;border-bottom:1px solid var(--line)}.brand,.rail .foot{display:none}.navbtn{white-space:nowrap}main{padding-left:max(16px,env(safe-area-inset-left,0px));padding-right:max(16px,env(safe-area-inset-right,0px))}.g4{grid-template-columns:repeat(2,minmax(0,1fr))}.g2,.g32{grid-template-columns:1fr}.g4s{grid-template-columns:repeat(2,minmax(0,1fr))}.seg-row{grid-template-columns:1fr}}@media (max-width:460px){.form,.g4{grid-template-columns:1fr}}.btn,.chg,.chip,.compass,.dfield input,.dfield select,.dfield textarea,.form input,.form select,.form textarea,.iitem,.light,.navbtn,.panel,.qadd input,.segs button,.src,.tbl-wrap,textarea.note{border-radius:2px}.panel{border-color:var(--line)}h1{font-weight:800;letter-spacing:-.03em}h2{font-weight:700}.brand .sub,.chip,.meta,.navbtn .k,.tile .lab,th,tr.grp td{font-family:var(--f-mono);letter-spacing:.02em}.tile .lab,th,tr.grp td{font-size:10.5px}.navbtn[aria-current=true]{background:var(--accent);color:var(--surface)}.btn.primary,.segs button[aria-pressed=true]{font-weight:600}.brand{flex-direction:column;align-items:flex-start;gap:6px}.brand .logo{width:100%;max-width:180px;height:auto;display:block}@media (prefers-color-scheme:dark){:root:not([data-theme=light]) .brand .logo.inv{filter:invert(1)}}:root[data-theme=dark] .brand .logo.inv{filter:invert(1)}@media (prefers-reduced-motion:no-preference){.btn,.iitem,.navbtn,.segs button{transition:background .15s,color .15s,border-color .15s}}a{color:inherit}.navbtn{text-decoration:none}.login{min-height:100vh;display:grid;place-items:center;padding-block:40px;padding-left:max(16px,env(safe-area-inset-left,0px));padding-right:max(16px,env(safe-area-inset-right,0px))}.login .panel{width:100%;max-width:380px;display:grid;grid-gap:14px;gap:14px}.login input{border:1px solid var(--line);background:var(--bg);border-radius:2px;padding:9px 10px;color:var(--ink)}.err{color:var(--bad);font-size:13px}.rail .foot .btn{margin-top:8px;width:100%}.picker{max-width:520px;margin:60px auto;display:grid;grid-gap:8px;gap:8px;padding-left:16px;padding-right:16px}.picker a{display:block;padding:14px 16px;border:1px solid var(--line);background:var(--surface);text-decoration:none;font-weight:600}.picker a:hover{border-color:var(--accent)}.add-row{display:flex;gap:6px;margin-top:6px}.add-row input{flex:1 1;min-width:0;border:1px dashed var(--line);background:transparent;padding:5px 8px;font-size:13px;color:var(--ink)}select.status{border:1px solid var(--line);background:var(--surface);font-size:12px;padding:2px 4px}